Cohens “Meet the Queen” Campaign

Cohen’s Fashion Optical has been caring for eyes and offering the latest fashion frames at the best prices since 1927. When they wanted to attract the millennial market and their increasing buying power, we worked with them to create a unique campaign targeting students ages 15-25. By developing the branding and tactics for this campaign we were able to create an iconic spokesperson that delivers our messages in a fun and fresh way.

  • Client: Cohen’s Fashion Optical
  • Tasks: Concept, Design
  • Website: cohens.com